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Tuesday, 09 February 2010 14:14

How Will Recalls Affect Toyota brand and hybrid vehicle dominance?

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Today Toyota announced it will recall approximately 133,000 2010 Model Year Prius vehicles and 14,500 Lexus Division 2010 HS 250h vehicles.

This is in addition to two major recalls Toyota has recently made for floor mat/acceleration issues and seperately for gas pedal issues.

In this video, Jonathan Gabay of brandforensics discusses the brand damage to Toyota following the recall of the Prius.

Watch video for: How Will Recalls Affect Toyota brand and hybrid vehicle dominance? Watch the video
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